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Web Content & Analytics Manager
Association for the Advancement of Medical Instrumentation
Application
Details
Posted: 12-Jun-25
Location: Arlington, VA
Type: Full Time
Categories:
Information Technology and Web
Salary Details:
Full benefits package, 401(k)/profit sharing, wellness benefit, paid parking or metro
Send Qualified Resumes to: Employment@aami.org
The Web Content & Analytics Manager at the Association for the Advancement of Medical Instrumentation (AAMI) is responsible for the administration, optimization, and both operational and strategic oversight of AAMI's digital ecosystem, including but not limited to its customer-facing platforms and internal facing tools. This role ensures the functionality, reliability, and continuous improvement of AAMI's digital presence while providing data-driven insights to support organizational goals. This role serves as a cross-departmental partner in enhancing user experience and enabling smarter decisions through business intelligence and analytics. Position is located in Arlington, VA, and requires a minimum of two days a week in the office.
Administration of Web and Digital Platforms (Approximately 40% of focus and effort)
Serve as the primary administrator and internal expert for AAMI’s web-based platforms, including the CMS, AMS, LMS, and other related digital systems.
Oversee the interoperability of web systems and platforms, ensuring content and data accuracy
Manage relationships with external platform vendors, ensuring contracted deliverables, platform updates, and issue resolution are handled in an appropriate and timely manner.
Lead quality assurance and compliance initiatives for digital platforms, including SEO management, accessibility management, mobile responsiveness, and other appropriate initiatives
Develop and maintain SOP’s and training materials for internal staff interacting with the organization’s digital
Web and Business Analytics (Approximately 40% of focus and effort)
Build, maintain, and distribute dashboards and reports providing insights into web performance, content engagement, product traffic, user behavior, and other key areas of business intelligence using GA4, Salesforce and other BI tools.
Support data informed decision making across the organization by partnering with department heads and internal stakeholders to interpret data and extract business intelligence from data.
Track and optimize conversion funnels, tag performance, and attribution paths to inform campaign strategies, conversions, and enhance web UI/UX.
Work with Department Heads to understand AAMI business and prescribe ways to optimize internal processes and facilitate growth.
IT and IS Projects (Approximately 20% of focus and effort)
Serve as a liaison to other teams in the organization for digital transformation or cross-functional initiatives involving web or digital systems.
Support cross-functional technology projects such as platform migrations, data warehousing, SSO implementations, or security enhancements.
Research and pilot emerging digital and AI tools to enhance AAMI’s external presence and internal processes.
Minimum Requirements:
Undergraduate degree in a related Additional training in website operations and technology.
Minimum of three years’ experience and success in website content management/
Experience managing an outside web host and working with outside
Proficient in use of an enterprise level CMS to manage web
Skill in use of Adobe products such as Dreamweaver, PhotoShop, Adobe Acrobat, and
Skill in use and analysis of web metrics and related
Working knowledge of web-based media, UX/UI design, web layout and formatting, and responsive
Understanding of web technology stack (CSS/HTML, scripts, XML, hosting, ).
Proficiency in MS Word, Excel, Access, and Outlook
Focus on teamwork, and delivery of exceptional customer
Excellent work ethic, organizational, and communication
Detail-oriented, self-directed, and able to effectively complete tasks with minimal
Flexibility, able to switch priorities as needed in a dynamic and fast-paced
Preferred Qualifications:
Knowledge of medical or scientific content
Proficiency in administrating a site using the Sitefinity CMS or
Working knowledge of applying AI
Working Conditions:
Working conditions are normal for an in-office, virtual, and hybrid
Flexible hours: day and some evening hours required to support special
Travel infrequently (1 to 2 times per year) but may vary, usually within the
Hybrid work schedule, minimum of two days a week in Arlington, VA, Flexibility required to increase days in the office based on mission/business needs.
About Association for the Advancement of Medical Instrumentation
The Association for the Advancement of Medical Instrumentation® (AAMI) is a nonprofit organization founded in 1967. It is a diverse community of more than 9,000 professionals united by one important mission—the development, management, and use of safe and effective health technology. AAMI is the primary source of consensus standards, both national and international, for the medical device industry, as well as practical information, support, and guidance for healthcare technology and sterilization professionals.