Reston, Virginia
Posted: 22-Aug-24
Location: Reston, Virginia
Type: Full Time
Categories:
Job Title: Assistant Director, Marketing Communications
Department: Communications and Marketing
Status: Full-time/Exempt/Remote First/Attend Three Onsite meetings/year
Job Reports To: Senior Director, Communications
Job Summary
The Assistant Director, Marketing Communications will support Nacha's Communications and Marketing Team in executing and reporting on Nacha’s marketing and communications efforts to promote the ACH Network (e.g., Nacha Rules, advocacy, Network Development and risk management) and Association programs (e.g., education, membership, accreditation, Nacha Consulting and Preferred Partner program).. The position involves close collaboration with subject matter experts (SMEs) and Communications and Marketing team members responsible for each program, positioning you at the center of a hub of excitement.
By joining our team, you will be at the heart of our marketing and communications efforts, working with a dynamic and supportive group of professionals dedicated to promoting and enhancing the ACH Network.
Essential Duties and Responsibilities
Support Communications Efforts:
- Assist in executing multi-faceted marketing and communications strategies.
- Develop performance reports by program (e.g., email campaigns, website analytics, advertising results and social media metrics).
Digital and Social Media:
- Act as a liaison with outside PR firm to execute Nacha’s social media strategies to enhance its presence.
- Report on metrics for Nacha’s website and other digital communication channels.
- Provide reports on social media campaign effectiveness.
Member Engagement:
- Assist in the development and report on the effectiveness of Nacha's communications.
- Serve as a liaison with PR firms for tracking advertising, posting news clips to the intranet, and keeping the industry calendar current.
Marketing Platform and Database Management:
- Support the development of profiles within Impexium and Hubspot, and Hubspot dashboards.
- Make website content edits and share duties to maintain a clean database.
- Manage the promotional and podcast editorial calendars for Nacha’s podcast channel.
- Produce and coordinate schedules related to podcasts and provide reports on podcast episodes.
Administrative Support:
- Coordinate and ship materials.
- Other duties as assigned.
Knowledge, Skills & Abilities
- Excellent attention to detail with ability to manage multiple projects.
- Stellar written and verbal skills.
- Initiative-taker with a well-developed aptitude for time management; and leading, building and participating in teams, especially in a remote-first environment.
- Ability to interact with others professionally and respectfully with diverse cultural and professional backgrounds.
- Understand and contribute to Nacha’s goals.
- Embrace and apply the association’s core values.
- MS Office 365 applications and SharePoint
- Experience working with marketing automation platforms.
- Knowledge of HubSpot, Sitelmprove, Drupal and Impexium is preferred.
- Knowledge of Zoom and MS Teams is required.
Required Background / Minimum Qualifications
College degree and a minimum of 2-5 years’ work experience in communications or marketing.
Prefer experience in an association or PR firm.
Supervisory Responsibilities
None at this time.
Working Conditions
Some domestic travel may be required beyond the required three onsite meetings in Reston, Virginia each year.
Success Factors and Essential Mental Functions
The position of Assistant Director, Marketing Communications offers growth opportunities to the incumbent commensurate with demonstrated and consistent performance. The incumbent shall be able to excel in a dynamic environment with a myriad of competing priorities and demands. Beyond subject matter and functional mastery, the successful incumbent shall demonstrate:
- Initiative and creative critical thinking skills.
- Ability to work in a remotely, effectively.
- Willingness to own responsibility for delivery of key value.
- Balance between independence/initiative-taker and a team player.
- Professionalism and decorum.
- Commitment to quality and focus on members/customers.
Physical Demands
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. While performing the duties of this job, the employee is regularly required to talk and hear. This is largely a sedentary role; however, some filing and light lifting of boxes may occur. This would require the ability to lift files/boxes, open filing cabinets and bend or stand on a stool, as necessary.
Other Duties
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.
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Nacha has the distinct honor of being named one of the Best Places to Work in Virginia for six years in a row.
Nacha provides a competitive, comprehensive benefits package to include: Medical, Dental, Vision, Life insurance, Short- and Long-term Disability, FSA, HSA, 401k with Match, VAC/SICK/HOL, Wellness Reimbursement, and promotes a culture that encourages learning and professional development.
If you would like to be a part of a dynamic team, please submit your cover letter and resume to NachaJobs@nacha.org, attention Human Resources.
About Nacha
Nacha governs the thriving ACH Network, the payment system that drives safe, smart, and fast Direct Deposits and Direct Payments with the capability to reach all U.S. bank and credit union accounts. Through problem-solving and consensus-building among diverse payment industry stakeholders, Nacha advances innovation and interoperability in the payments system. Nacha develops rules and standards, provides industry solutions, and delivers education, accreditation, and advisory services. To do all of this, we rely on the heart of Nacha – our people and Core Values.
Nacha Core Values
Being a team member of Nacha means adopting and living our Core Values. As the problem solvers and consensus builders who enable payments to securely reach virtually every American, WE ACHieve success through teamwork, commitment and innovative thinking.
To join Nacha is to exemplify our Core Values by: not sitting on the sidelines but being doers. We don’t shy away from tough problems or long odds - we do what is right, which may not be easy. We foster curiosity and embrace learning to broaden our expertise. We are each great, but together we are better and foster a respectful, diverse and inclusive work culture. And finally, we don’t take ourselves too seriously. We bring our ‘A’ game and still have fun. We celebrate successes and have a friendly and fun work environment.
Nacha is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, pregnancy, sexual orientation, gender identity, national origin, age, protected veteran status, or disability status.