The Digital Communications Specialist is responsible for the development and execution of online marketing and communications strategies that support TSCPA’s brand, enhance awareness of the organization and the profession, and foster growth of online engagement through TSCPA's social media presence.  The Specialist will build and maintain a thorough awareness and understanding of current issues impacting the profession and TSCPA, and will collaborate across departmental areas to understand and achieve communications objectives. This position is responsible for regular analysis and monthly reporting of online engagement and trends, and provides data-based recommendations for continuous growth. The Specialist builds and maintains an in-depth understanding of TSCPA’s brand standards