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American Institute of Architects, New York State
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Director, Public Awareness Campaign
The Director of the Public Awareness Campaign and Advertising is responsible for programs that increase CFP® brand awareness among consumers and other brand health measures among target audiences. The programs include a multi-million dollar annual advertising campaign, public relations and communications, consumer-facing website (Letsmakeaplan.org), essential research (primary, secondary, and competitive), and analytics to support the public awareness campaign goals an
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